True or false: Self-care is self-indulgent. Self-absorbed. Not a real thing.

Anyone who has ever read this blog or any of the hip and happening health/lifestyle/beauty newsletters out there knows that these statements are ridiculously false. Yet, for some unfathomable reason, women feel uncomfortable with the notion.

Yes, we schedule our hair or nail appointments without a second thought, but a regular self-care practice that honors our bodies and or emotional needs seems beyond us.

It’s as though we don’t feel entitled or deserving. And besides everyone else comes first.

Sound like someone you know?

Try thinking about it this way: Self-care is self-preservation. You can’t take care of others unless you take care of yourself first.

It’s not self-absorbed to get in touch with your own needs and feelings. It’s how you re-engage with who you really are and what you want. Right now and in the future. When you identify what’s important to you, you can live and embody your values in an authentic way.

It’s not self-indulgent to show yourself some love. It helps you become a better advocate for your dreams and desires. When you know your worth, you don’t allow others to dismiss or marginalize you. You find your voice and you aren’t afraid to use it.

We all need daily self-care whether it’s a nap or a workout, a makeover or a moment of mindfulness. In the next few days, what can you do to take better care of your sweet and deserving self?